September is on the way and there is a real chance we will be seeing the iWatch. If it does appear, I have a single ‘must have’ I feel it needs in order to succeed.
Forget about the features and added functionality, if it doesn’t look gorgeous Apple will have a hard time winning me over. Recent staff hires and reports seem to be suggesting that Apple is planning to position the iWatch as a luxury product. In my opinion, Apple Macs and iPhones of recent years have oozed quality and precision engineering, however to make that move into luxury they have to go further. Continue Reading →